Phin Plus Coffee

Redefining Vietnamese drip with modern simplicity.

The logo draws inspiration from the familiar image of a coffee cup, with the handle cleverly forming the letter “P”, representing the first letter of Phin+. This detail not only adds aesthetic harmony but also creates a meaningful connection between the brand name and its core product, making it easy for customers to recognize and remember.

The smooth, circular shape evokes a sense of warmth, completeness, and connection — values that reflect the comforting experience Phin+ Coffee aims to offer. Its clean, minimal form conveys a modern and professional identity while preserving the familiarity of traditional coffee culture.

With this design, the logo serves as both a symbol and a signature, ensuring high adaptability across various touchpoints — from signage and packaging to menus and digital platforms. It stands as a strong, distinctive mark that encapsulates the essence of Phin+ Coffee: simple, memorable, and full of character.

Client: Phin Plus Coffee
Sector: FnB
Country: Greenville, America • Year: 2025
Discipline: Brand Strategy, Visual Identity
Art Direction: Junz Nguyen
Design: Junz Nguyen

More Project

A Box of Love, Care, and Fresh Happiness.Hộp Của Mẹ - Visual Identity, Packaging

A Modern Bistro with a Contemporary SpiritReden Bistro - Brand Strategy, Visual Identity, Signage & Environmental

Everyday Blooms by the Coast.Bluemare Flower - Brand Strategy

Playful Spirit in Every SipTẻn Tẻn Tea - Visual Identity, Signage & Environmental, Packaging

Symbol of Grace and Resilience.Kieu Dining - Visual Identity, Signage & Environmental

Shaping the Future with Strength.An Di Hung Company - Visual Identity, Signage & Environmental

Trusted Quality in Every BuildTan Khanh Hung Company - Visual Identity, Signage & Environmental

Living Well Without MedicationReborn Movement Restoration System - Visual Identity, Signage & Environmental

Translating Youthful Energy into a Bold, Modern Visual System.Gu Society - Visual Identity, Packaging

Whispers of Scent and SimplicityKoya Candle - Packaging Design

Experience the Art of Japanese BBQGyushi Yakiniku - Visual Identity

Serve Up the FunPico Pickleball - Brand Strategy, Visual Identity, Digital Design

Defining a Fresh, Confident Look for a Modern Skincare BrandSkin 365 - Beauty & Personal Care - Brand Strategy, Visual Identity

Redefining Education Consultancy with Clarity and Confidence.Edu Path - Brand Identity, Signage & Environmental

Effortless Silhouettes and the Serene Charm of SimplicitySUOT Fashion - Visual Identity

A Restaurant Blending Modern Warmth with Traditional RootsThai Market - Visual Identity, Signage & Environmental

Sweet, Bold, and a Little CheekySugar Boo Gelato - Visual Identity, Packaging

Futuristic Clarity for Digital Collectors.Open Sea NFT Dashboard - UI Design

45 Days at Japan - The Ordinary MomentsPhotography

Reden Cafe & Bistro - Marketing Material PhotoshootPhotography

Got something on your mind? Talk to me!

Phone: (+84) 932 517 236
New Business Inquires: hi@junznguyencollective.vn

All content on this website is the property of ©Junz Nguyen Collective. Reproduction, use, or modification is prohibited unless explicitly authorized by a formal agreement between both parties. All rights reserved.